Patrick Hanlon – Medium

Patrick Hanlon

How To Use AI For Successful Brand Strategy

Many marketers use AI to streamline content creation and the design process. Now AI also can help optimize your brand’s strategic process.

Jan 24

Jan 24

What Makes America Great: Election 2024

In times of crisis, major brands often look back at what made them successful in the first place. The United States of America is one of…

Oct 15, 2024

What Makes America Great: Election 2024

Oct 15, 2024

How Stanford University Built Its Own $2.7 Trillion Unicorn

Do you know that Stanford University can point to over 5,000 companies who have their roots on the Stanford campus? These include faves…

Jun 23, 2024

How Stanford University Built Its Own $2.7 Trillion Unicorn

Jun 23, 2024

What Is Ritual?

Rituals are one of the seven pieces of Primal Code® identified in Primal Branding. The other pieces of Primal Code are Creation Story…

May 2, 2024

What Is Ritual?

May 2, 2024

Beware The Apes Of God

In his 1956 treatise on the Trickster figure, anthropologist Paul Radin discusses that character within the psychological context of…

Nov 30, 2023

Beware The Apes Of God

Nov 30, 2023

Primal Branding® As Structured Process For Content Creation

Content production becomes a brand-building machine when you overlay the matrix of Primal Branding®. The role of the Chief Content Officer…

Nov 6, 2023

Primal Branding® As Structured Process For Content Creation

Nov 6, 2023

The Cloud Marketing Mantra

Trust in traditional institutions has plummeted. Trust in corporations, government, and media are at all-time lows. And, of course, people…

Sep 29, 2023

The Cloud Marketing Mantra

Sep 29, 2023

Make Me Weird

Sep 25, 2023

Make Me Weird

Sep 25, 2023

Rewild Me.

Rewilding got its pioneer kickoff when architects James Corner, Piet Oudolf and Charles Renfro suggested planting wildflowers atop the…

Sep 15, 2023

Rewild Me.

Sep 15, 2023

Bounded Or Unbounded. What Do You Want Your Brand To Be?

Unbounded brands escape the traditional trajectory and seek out new reasons to be

Sep 1, 2023

Sep 1, 2023

Patrick Hanlon

Patrick Hanlon

Author of “Primal Branding,” “The Social Code,” writer on Forbes, FastCompany, Medium, Inc., East Hampton Star. Founder primalbranding.co

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