Primal Branding® As Structured Process For Content Creation

Using Primal Code® as a strategic resource for content production provides an unbounded matrix for content creation and Brand building

Content production becomes a brand-building machine when you overlay the matrix of Primal Branding®. The role of the Chief Content Officer is not only to outline the communications that help build usability and desire, but to help build the larger Brand story of what we want to become.