The Cloud Marketing Mantra

Keeping the customer you have means advocacy (WOM) and word of mouth means growth

Trust in traditional institutions has plummeted. Trust in corporations, government, and media are at all-time lows. And, of course, people don’t trust advertising.

People don’t believe what you have to say. They believe what others have to say about you.

We have to retrain people to understand that in the digitally generated worlds (including social, w3, VR) marketing as a practice no longer…